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Welcome to 
brand better®
podcasts

Welcome to the Brand Better® family!

We're a boutique podcast production agency ready to help you build and produce a show that will make clients fall in love with you.

A podcast that really connects.

But, if you dig a little deeper you'll find that what we actually do is take your expertise and passion and turn it into a powerful marketing engine that magnetizes the right clients to your message.

(Because that is where all of the magic happens...)

Keep scrolling to find all of the fun, creative and life-changing ways that you can work with our team!

Nicole Harlow

CEO, BRAND BETTER®

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Instant Training

“A podcast gives you an arena to show your expertise and passion for your niche. 

Your enthusiasm and speaking prowess also adds an authoritative air to the topic, something that the written word cannot express.”

STAFF, WEBPRONEWS

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Wellness Clients On-Demand

10 reasons why every health-based business needs to host their own weekly podcast

8 reasons why every wellness business needs a podcast 

8 reasons why every wellness business needs a podcast 

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01

Inspire your audience

More than half of Americans Ages 12-34 Listen to Podcasts Monthly

As of 2021, 56% of all Americans, 12-34, listen to at least one podcast per month, compared to 49% in 2020.

Monthly Podcast Listening Growing Fastest Among Older Americans

From 2020 to 2021, the percentage of Americans ages 55+ who listen to podcasts monthly increased by 18%. At present, more than one-quarter of all 55+ consumers in the United States are listening to podcasts each month.

Each Week, More Americans Listen to Podcasts Than Have Netflix Accounts

In 2021, 28% or 80 million Americans are weekly podcast listeners. There are now 10 million more weekly podcast listeners than the 69 million Netflix account owners in the U.S. This could indicate the start of a shift from video to audio media.

Weekly Podcast Listeners Tune in an Average of 8 Podcasts per Week

On average, podcast fans listen to 8 podcasts during the course of a week. This average is skewed somewhat, however, by hard-core podcast devotees. 40% of weekly podcast listeners consume 1-3 podcasts per week, but 19% listen to 11 or more podcasts! Overall, more listeners are listening to more podcasts per week as compared to 2020 in which 51% of listeners listened to only 1-3 podcasts per week.

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Podcast stats 

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MONTHLY STATS AND METRICS

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White-glove podcast production services

As a business owner and clinician, we know you are #BusyAF.

 

I also know that you want to share your message with the people who need to hear it, want to book more clients in your services and fill your group programs and courses, so that you can live a life filled with purpose, passion (and maybe, just maybe some relaxation!)

 

Podcasting is a medium that when done with strategy and intention can be a lead-generating machine for your biz. But to get the best return on your investment, you need a team that's dedicated to making your show a success. That's where we come in.

 

Our clients love us because we make everything so. damn. easy.

 

My goal = let us do all of the heavy lifting and you show up to simply press record. That's it.

Here's what you get

Podcast setup
& training

PODCAST LAUNCH PACKAGE

Show & guest management

Podcast guest research, outreach, follow-up and management

(inc. sending gifts to guests)

PR, marketing &  social media 

Podcast guest research, outreach, follow-up and management

(inc. sending gifts to guests)

Podcast 
editing

Production schedule management, audio editing and distribution to podcast channels

Podcast hosting & distribution

Podcast hosting

Analytics & marketing metrics

Monthly KPI metrics and analytics reports

Mastermind & sponsorships

Membership in podcast host network - Sponsorships & affiliate opportunities

Instant Training

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Wellness Clients On-Demand

10 reasons why every health-based business needs to host their own weekly podcast

Why work with brand better podcasts?

All you need to do is show up and press record, we do the rest.

Establish relationships and expert authority with a podcast

Podcast Launch Package

PACKAGE INCLUDES:

  • Podcast naming

  • Podcast logo & channel artwork

  • Podcast bio written for you

  • Social media templates to share your episodes

  • Media kit - written for you and designed with your branding

  • Guest pitch templates written for you

  • Podcast hosting and distribution set-up

  • Adding your show to iTunes and other podcast channels

  • (1) teaser trailer created and edited for you

  • Intro and outros (music and audio voiceover)

  • Bonus premium podcast equipment set-up with our recommended products (microphone, boom and headphones - delivered to your home)

Podcast launch roadmap

03

CREATIVE DIRECTION, LOGO DEVELOPMENT & CHANNEL ARTWORK

01

BRAND CONSULTATION, PODCAST NAMING & TOPIC LIST

05

CREATE PROFESSIONAL MEDIA KIT, PODCAST BIO & GUEST PITCH EMAIL TEMPLATES

02

AUDIENCE DEVELOPMENT, KEY PERFORMANCE INDICATORS & GOALS

04

ESTABLISH PODCAST PR & MARKETING PLAN

06

CREATE INTROS / OUTROS & TEASER TRAILER

Your podcast success team

We are a podcast production agency that specializes in developing shows for wellness brands, functional medicine practitioners, integrative docs, health coaches and chiropractors.

 

We’re a small, yet mighty team of green- juice-drinking, yoga-loving, Beyonce-dancing creatives.

 

There’s a reason our clients call us “miracle-workers” and “magic makers” for our ability to capture your big vision and turn it into a reality.

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Nicole

PODCAST MARKETING & BRANDING STRATEGIST, MASTERMIND HOST

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PODCAST PRODUCTION MANAGER

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Sabrina

AWARD-WINNING PODCAST BRAND DESIGNER

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Valeska

SALES & CONVERSIONS COPYWRITER

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Roxanne

FUNNEL BUILDER & AUTOMATION SPECIALIST

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Flor

SOCIAL MEDIA MANAGER

Instant Training

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Wellness Clients On-Demand

10 reasons why every health-based business needs to host their own weekly podcast

How it works

Our goal is to be your creative partner & marketing strategist. To us clients are like family and you can expect transparent, solid advice and support for every single step.

1

BOOK A DISCOVERY CALL SO THAT WE CAN FIGURE OUT TOGETHER WHAT YOU BUSINESS NEEDS TO INVEST IN TO REACH YOUR GOALS.

2

WE'LL CREATE A CUSTOM PROPOSAL FOR YOU BASED ON YOUR NEEDS AND GOALS.

3

WE OFFER A CONVENIENT PAYMENT PLAN WITH A SETUP FEE, FOLLOWED BY MONTHLY PAYMENTS